Telekom, Lufthansa Innovation Hub, Bertelsmann Investments, and TUM join the peaq genesis node pool

In a nutshell: Bertelsmann Investments, Deutsche Telekom MMS, Lufthansa Innovation Hub, and Technical University of Munich (TUM) are all launching peaq genesis nodes. This strengthens the ties between peaq’s DePIN ecosystem and the wider enterprise world, bringing faster adoption and growth to the whole DePIN sector. You will be able to stake your tokens in support of any of these active nodes and receive a share of their rewards. 

Enterprise embraces DePIN

While some might be reluctant to admit it, enterprise adoption is absolutely crucial for the success of Web3. And even more so for the DePIN sector. It not only strengthens ties between hardware manufacturers and DePINs but also brings more Web2 companies into the fold. Whenever an established company enters the DePIN space in any capacity, it sends a strong signal about the viability and potential of DePIN, enabling further adoption and faster growth. In the long run, enterprise adoption benefits everyone, from DePIN projects and traditional business to everyday users and enthusiasts. 

Even more importantly, DePINs need demand, and the enterprise world is ripe for their value proposition. There’s an entire array of cost positions on the balance sheet of your average Fortune 500 enterprise that the existing DePINs could wipe out almost instantly. DePINs can significantly reduce capital and operational expenses while rewarding those who solve the business challenge in a fair and economically viable way. Cheaper for both sides, and better for both sides. 

With this in mind, peaq has unveiled the exclusive pilot version of its Enterprise Adoption program, which is meant to connect DePIN visionaries with leading global business entities. All enterprises joining the program will get regular ecosystem updates from peaq as well as intros to DePINs that could help them reach their business objectives. Enterprises will also receive regular strategic consulting sessions on leveraging the DePIN model to their benefit and opportunities to join early funding rounds by DePINs on peaq. More updates on the program are to follow in the future.  

As peaq builds bridges with the enterprise world, four major European entities with a total valuation of more than $170 billion across their respective holding companies are setting up their peaq genesis nodes, helping to secure the network: 

• Bertelsmann Investments, a leading global corporate venture firm supporting entrepreneurs around the world with more than €1.9bn invested across the globe and part of Bertelsmann Group. ‍

“We are happy to join peaq’s genesis pool and help bring its vision of a DePIN-powered Economy of Things to life.” — Jan Rettel, SVP at Bertelsmann Investments.

• Deutsche Telekom MMS, the IT arm of Deutsche Telekom, one of Europe’s largest telecom companies.

‍"peaq has clearly established its lead in the DePIN segment and we are happy to join it with a live genesis node.” — Dirk Röder, Head of Web3 Infrastructure Solutions, at Deutsche Telekom MMS.

• Lufthansa Innovation Hub, the key driver for innovation for Lufthansa Group, focusing on cutting-edge technologies and digital business models.
  

“The DePIN model has interesting potential when it comes to supporting infrastructure for the airline industry, such as sourcing community-gathered flight tracking data. We are looking forward to seeing and supporting avionics-focused projects such as Hyperway and Wingbits.” — Steffen Boller, Tech Lead at Lufthansa Innovation Hub.

• TUM, one of Germany's leading universities for research and teaching in natural sciences, engineering, and management. Running the node will be the team of the DSS Endowed Professorship of Entrepreneurial Finance, part of its School of Management.
  

“DePIN is Web3 living up to its full potential and moving real-world markets and economies on blockchain. It is a fundamental shift in how we manage connected infrastructures, and peaq is ideally positioned to connect this revolution with the enterprise and scholarly worlds.” — Professor Paul Momtaz, holder of the DSS Endowed Professorship of Entrepreneurial Finance at Technical University of Munich’s School of Management. 

At its genesis, peaq’s active node pool is limited at 32, based on the token stakes backing each node, including both the operator’s and their delegators’ tokens. The node pool is open to anyone to participate, with nodes run both by enterprises and community members, and the active pool may be gradually expanded as the network grows. The delegators — community members who stake their tokens in support of their chosen active nodes — get a share of the node rewards from the nodes they support. The involvement of such major companies and research bodies is a major step for the entire Web3 space, signifying a strong enterprise interest for the DePIN sector.   

“Enterprise adoption is crucial for DePIN, and what we see here is a sign of wider enterprise interest for this promising segment. Bertelsmann Investments, Deutsche Telekom, Lufthansa Innovation Hub, and Technical University of Munich are some of the most forward-thinking and innovative entities in the EU, and we’re thrilled to see them join the genesis pool, providing reliable and secure infrastructure for peaq’s runtime.” — Leonard Dorlöchter, co-founder of peaq

“DePIN business models are characterized by their real-world economic impact. The interest of leading enterprises in peaq’s enterprise adoption program underlines the unique opportunity to make Web3 applications tangible. The program serves as a bridge between DePINs on peaq and the world’s leading enterprises to address challenges and opportunities relevant today. Enterprises will benefit from access to tangible business cases and collaborations, and get access to strategic investment opportunities.” — Martin El-Khouri, Head of Ecosystem at EoT Labs, the company developing peaq as an open-source blockchain

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