peaq’s DePIN Enterprise Adoption Program is here – meet the first members

In a nutshell: Bertelsmann Investments, Bosch, Deutsche Telekom MMS, Lufthansa Innovation Hub, and TUM School of Management join peaq’s DePIN Enterprise Adoption Program to explore the potential of DePIN. As part of the program, these enterprises will receive insights and updates from the peaqosystem, take part in DePIN matchmaking sessions, and get access to strategically relevant investment opportunities. You will see more networking, collaborations, and adoption coming in for DePINs building on peaq.

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Communities and corporations

When you think about it, DePIN and enterprises are really a match made in heaven. Businesses are always looking for ways to reduce their spending, and things like data, compute, cloud services, connectivity, and their likes don’t come cheap. DePINs, for their part, are upending the Web2 incumbents in a whole array of markets and industries — those listed above as well as many others that can be handy for enterprises. And one of DePINs’ advantages is often delivering services cheaper and with more transparency as an added bonus.

With numerous enterprises among its collaborations, peaq has always been very much aware of this match. Which is exactly why it developed its DePIN Enterprise Adoption Program, whose pilot was announced earlier this year. Now, with the launch of the program, it’s getting a well-deserved upgrade. As part of the new and improved program, enterprises joining in will be getting: 

• Monthly peaqosystem updates: Well, this one speaks for itself. All key updates from the peaq ecosystem neatly packaged into one email and delivered right to your inbox — what’s not to love about it? If you agree, consider signing up to peaq’s newsletter and be among the first to get all the latest alpha. 

• Strategy sessions: At these, the team working on expanding and fostering peaq’s ecosystem will be talking to various departments of the participating companies to identify their key needs. These sessions will see in-depth overviews of the DePIN space, tailored insights, and intense brainstorming on how the enterprise can benefit from using decentralized technologies.

• DePIN matchmaking: Remember how DePIN and enterprise are a match made in heaven? These sessions are where the actual matching will take place. The participating enterprises will get to meet the relevant DePINs on peaq and discuss prospective collaborations. The selection of the DePINs will be based on the ideas and opportunities that come up in the strategy sessions.

• Strategic investment opportunities: Identifying meaningful, strategic investment opportunities is an art for itself. Funding alone is good, but smart capital is much better. This will enable the enterprises to identify early incumbents … well, early — supporting their early growth and giving them the means to build further and scale up.   

And mind you, there are quite a few DePINs on peaq that could be handy for some of the biggest enterprises out there. Consider Hyperway, for example, and how much it could do for the aviation industry as it explores the use of cargo drones — a ready-to-use connectivity backbone for those is nothing to frown at. Or let’s take something like Teneo and its social data scraping Community Nodes: The media and entertainment industry could gain a lot from using this data for things like sentiment analyses.

Why use these specific industries as examples? Oh, no reason at all. Let’s wave it off as a “probably nothing” and move on to meet the first participants of the program.

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Meet the pioneers

An adoption program needs adoption too. And peaq’s DePIN Enterprise Adoption Program has already gained its first five members. These are:

• Bertelsmann Investments, a leading global corporate venture firm supporting entrepreneurs around the world with more than €1.9bn invested across the globe and part of Bertelsmann Group.
  
  
• Bosch, the world’s largest manufacturer of sensors and an EU-headquartered technology and engineering giant. The DePIN segment greatly expands the market reach of its sensors — usually a B2B product — to also include the global community of DePIN enthusiasts.

“Our position as one of the world’s largest mobility suppliers and sensor manufacturers makes for a natural match with the DePIN space, which often zooms in on community-driven data crowdsourcing. We are thrilled to explore this promising Web3 sector with peaq, which has the potential for leading the field as a layer-1 in the Machine Economy and makes a perfect match with the Fetch.ai Foundation and us.”

— Peter Busch, Director Technology Management and Global Product Owner DLT Mobility at Bosch. 

• Deutsche Telekom MMS, the IT arm of Deutsche Telekom, one of Europe’s largest telecom companies.

"With Web3 making strides into the real-world economy, its potential for disruption is enormous. We are dedicated to bolstering its security and reliability through Open Telekom Cloud and are enthusiastic about exploring its future with peaq, a prominent player in the DePIN sector."

— Oliver Nyderle, Head of Digital Trust & Web3 Infrastructure at Telekom MMS.

• Lufthansa Innovation Hub, the key driver for innovation for Lufthansa Group, focusing on cutting-edge technologies and digital business models.

• The School of Management at the Technical University of Munich, one of Germany's leading universities for research and teaching in natural sciences, engineering, and management.

“We’ve seen quite a lot of excitement for the DePIN model among our students and graduates, who are eager to explore a more real-world facet of Web3 and its promise. peaq’s expertise in the field will be crucial for those seeking to take this path — and for researchers keeping the finger on the pulse of innovation.”

— Professor Paul Momtaz, holder of the DSS Endowed Professorship of Entrepreneurial Finance at Technical University of Munich’s School of Management.

As part of the collaboration with peaq, these enterprises and organizations will be receiving the entire package of support, including the updates, strategic sessions, DePIN matchmaking, and access to funding opportunities. By joining the DePIN Enterprise Adoption Program, they will dive deeper into the peaqosystem and take a closer look at DePIN’s promise for enterprise. They will explore the applications of the DePIN model and specific projects for real-world business cases in their respective industries while keeping their fingers on the pulse of the sector.

Over time, there will be more enterprises joining the program, as well as more opportunities made available for its participants. With that, the program will function as a key bridge connecting the DePIN space with some of the world’s most forward-looking companies, promising a future of sustainable growth for all.

“The DePIN segment is perfectly positioned to change the way some of the biggest companies in the world do business, and peaq’s DePIN Enterprise Adoption Program is meant to enable and guide that transformation. We are thrilled to see Europe’s most prominent companies and organizations join it at the onset and look forward to collaborating with all of them to drive real-world innovation.”

— Leonard Dorlöchter, co-founder of peaq.

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